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Paper or polypropylene labels? How to choose the material

Updated · 2 min read · Labex Label

Paper is cheaper and easy to write on; polypropylene survives water, oil and handling. A side-by-side comparison and a quick guide by product.

Paper or polypropylene labels? How to choose the material

Most label problems come from the material, not the print. Here is how the two most common face materials compare.

Side by side

Paper Polypropylene (PP)
Water and condensation softens and can peel resists
Oil and grease marks wipes clean
Tearing tears tear-resistant
Squeezable bottles creases flexes better
Writing with a pen easy needs a suitable pen
Look matt, natural, kraft possible white, clear or matt silver
Price lower higher

A quick guide by product

Product Usual choice
Boxes, files, dry goods paper
Jam and honey jars on a shelf paper or kraft; PP if they go in the fridge
Drinks, sauces, oils PP
Cosmetics, soaps, shower products PP
Cleaning and chemical products PP, with varnish or laminate
Freezer and chilled food PP with an adhesive for cold surfaces
Outdoor storage, pallets PP, printed by thermal transfer

Printing on PP

Blank PP labels are printed with a thermal transfer printer and a ribbon. Direct thermal printing needs heat-sensitive paper and won't work on PP. See direct thermal vs thermal transfer.

Clear or white?

White PP gives full contrast for text and barcodes. Clear PP gives the "no-label look" on glass and clear bottles; for bright colours it needs a white underprint. See clear labels.

We make blank polypropylene labels in any size and print waterproof labels on PP. Not sure? Send us a photo of your product and where it is stored.

FAQ

Are polypropylene labels waterproof?

PP film resists water and condensation. For long outdoor or wet use, the print should be thermal transfer or protected with varnish or laminate.

Can I print polypropylene labels with a direct thermal printer?

No. PP labels need a thermal transfer printer and a ribbon, or must be printed by the manufacturer.

Which is cheaper, paper or PP?

Paper. PP costs more but lasts where paper fails: water, oil, cold and handling.

Practical advice on sticky labels: thermal labels, printing, designing custom labels and product labelling.

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